Strategies to Maximise your F&I this New Registration Plate Month

September each year is an exciting time for UK car dealerships: the arrival of the new registration plate signals a surge in new and then used car stock. With an influx of fresh used car stock available to you, it’s the perfect moment to capitalise on this opportunity and maximise revenue per transaction. But with rising concerns about quality and cost, customers are more cautious than ever. Here’s how incorporating AutoProtect’s Warranty and GAP solutions can help you turn this busy period into a profitable success. 

Understanding consumer challenges with used cars this September 

Used car buyers often face worries about unexpected repair costs, vehicle reliability, and outstanding finance gaps, particularly during the busy registration plate change when supply is high but quality perception can vary. These challenges can make negotiations tougher and slow down sales. 

Strategy 1: Offer an extended warranty to build confidence 

An AutoProtect extended warranty gives buyers peace of mind that future repair bills won’t come as a shock. Especially for used vehicles, this assurance often seals the deal. By offering warranties, it: 

• Reduces buyer hesitation 
• Increases average sale values as customers opt for extra protection 
• Promotes repeat business by encouraging buyers to return for maintenance 

Strategy 2: Use GAP Insurance to protect finance agreements 

Many buyers finance their used cars, and GAP insurance protects them if the car’s value drops below the finance amount in the event of total loss or theft. This reduces financial risk for customers and boosts their confidence to take on finance deals. Offering GAP alongside used cars: 

• Enhances your dealership’s finance package attractiveness 
• Increases dealer profitability through add-ons 
• Builds customer loyalty with long-term financial protection 

Strategy 3: Bundle protection products for maximum impact 

Create attractive bundles combining warranties, GAP insurance, and additional services like tyre and alloy or minor damage protection. Bundles simplify the buying process and can increase your revenue per sale, while providing comprehensive protection customers value highly. 

Strategy 4: Train your team to communicate value 

Your sales team is key to maximising these profit opportunities. Equip them with clear information and sales prompts about these products so they can confidently explain benefits and handle any objections. 

September, with its new registration plates and increased used car stock, offers a prime opportunity to enhance revenue. By integrating AutoProtect Warranty and GAP solutions into your sales strategy, you not only address customer concerns but also boost profits and build lasting customer relationships. 

Turn this new stock influx into your most successful September yet with AutoProtect — the smart choice for dealerships looking to grow in a competitive market.